It's Christmas season and charity organizations have found themselves looking for new and creative ways to raise money for important causes. Gala events, concerts, clothing and door-to-door solitation are just some examples of how charities raise money. Since 2005, Gucci has partnered with UNICEF creating unique limited edition accessories to support programs for orphans and children affected by HIV/AIDS in sub-Saharan Africa. Gucci has already raised over $5 million USD to date in support of this global initiative. Gucci is now one of UNICEF'S largest corporate supporters. This season Gucci launches the white Tattoo Heart Collection, featuring singer Rihanna in the international ad campaign. For information on purchasing the collection visit http://www.gucci.com/ Photo of Rihanna courtesy aceshowbiz.com
Monday, November 24, 2008
Gucci Partners with UNICEF to support HIV/AIDS
It's Christmas season and charity organizations have found themselves looking for new and creative ways to raise money for important causes. Gala events, concerts, clothing and door-to-door solitation are just some examples of how charities raise money. Since 2005, Gucci has partnered with UNICEF creating unique limited edition accessories to support programs for orphans and children affected by HIV/AIDS in sub-Saharan Africa. Gucci has already raised over $5 million USD to date in support of this global initiative. Gucci is now one of UNICEF'S largest corporate supporters. This season Gucci launches the white Tattoo Heart Collection, featuring singer Rihanna in the international ad campaign. For information on purchasing the collection visit http://www.gucci.com/ Photo of Rihanna courtesy aceshowbiz.com
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